Leads

Turning a lead into a project

Turning a lead into a project

Qualifying and converting are two separate steps. What converting creates, and what blocks it.

Converting a lead creates a project from it. The account, the contact and your notes carry over. The lead leaves the pipeline board for the Converted tab, with a link to the new project.

Qualifying and converting

Moving a lead to Qualified marks it as a good fit. That’s all it does.

Converting is a separate click: Convert to Project on the lead’s card or in its row menu. Only Qualified leads show that button.

Project type

Convert to Project asks which kind of project to create.

Type

What it creates

Project with offer

A project in Draft with an empty offer attached, carrying your workspace’s default deposit percentage and tax settings

Simple project

An Active project with no offer, ready to invoice

See Building and sending an offer and Simple projects.

What blocks converting

  • The lead isn’t Qualified. Move it to Qualified first.

  • You’re at your plan’s active project limit. Mark a finished project as completed, or move up a plan. See Plans and limits.

Both kinds of project take a slot against the limit.

Helpful links

© 2026 Trueform LLC. All rights reserved.

A product by Trueform

© 2026 Trueform LLC. All rights reserved.

A product by Trueform

© 2026 Trueform LLC. All rights reserved.

A product by Trueform

© 2026 Trueform LLC. All rights reserved.

A product by Trueform

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